The Minister of Tourism Inaugurates the Identity of the Saudi Winter
- Publish date: Thursday، 22 December 2022
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Minister of Tourism Ahmed Al-Khatib announced the launch of the unified identity of the "Saudi Winter", and indicated that this year's winter will be the most beautiful in its details, and will give visitors and tourists the warmth of the atmosphere they are looking for, as it is distinguished by its various and different activities, which attract tourists from all over the world to visit Saudi Arabia.
For its part, the Saudi Tourism Authority called on the various government and private sectors operating in the tourism industry and integrated with it, to use the unified identity in defining and promoting destinations, seasons, events, offers and winter products.
The launch of the unified identity of the Saudi winter aims to unify and harmonize marketing and media messages targeting tourists from home and abroad.
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