7awi Media Group Continues to Invest in Top-Ranking Shows on Snapchat
- Publish date: Wednesday، 24 May 2023
7awi Media Group’s Investment in Snapchat paid off with Remarkable Q1 numbers.
- Related articles
- Top TikTok Influencers to Follow in Kuwait
- Top Kuwaiti Influencers to Follow in Ramadan
- Kuwait's 18th Arab Media Forum Kicks Off
7awi Media Group, the leading digital media platform in the Middle East and North Africa, is continuing to invest in Snapchat as the platform remains the GCC region’s top choice. With a team of over 50 employees and a growing department, the media company ranks among the top 10 shows in the region, producing 7 out of 10 shows.
7awi Media Group launched new shows in the first quarter of this year that cater to the interests of the region’s local audience. These shows include KSA Trends, Creative Solutions, The Beginning, Fix It, Dancing Show, Trend Plus, and Ramadan shows such as Snap Sehhi, Madraset Banal Alyaum (co-produced with Rise Studios), Cook with the Chef, Ramadan with Zaina and Street Interviews.
In the first quarter alone, they produced approximately 750 episodes for Snapchat shows. In March, nine (9) of the 7awi shows were among the top 14 Snapchat publishers, according to the Snapchat dashboard. Among these shows are Bloopers, Remote Control, Sons of Tarzan, Monitor, Zoom on Stars, Venus and Mars, Drama Stars, Paradise and Ra2ej.
“In April, we increased unique views from 28 million to 40 million, a significant achievement that shows the success of our Snapchat investment,” said Anas Abbar, CEO of 7awi Media Group. “We believe in the creation and curation of content that engages our local audience with unique, engaging entertaining content. Our team is committed to creating high-quality content that resonates with our audience, and we will continue to invest in platforms like Snapchat to deliver on that promise.”
With their commitment to producing high-quality content and investing in platforms like Snapchat, 7awi Media Group is well-positioned to continue delivering engaging and relevant content to their audiences in the region.
This article was previously published on UAE Moments.To see the original article, click here